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ANSWERVINGS 2011-02 (Feb)
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Brendan writes...
Okay, I hope you don't take this the wrong way, but I was just wondering, do toyline tie-ins play any part in storylines or story elements you guys come up with? I'm just curious because I know some of the producers from the Brave and the Bold cartoon have mentioned that the toy company had a hand in pushing certain stories and characters like the Starro two-parter.
Greg responds...
Not so far. We had discussions with Mattel way at the beginning of development -- and they absolutely had some worthwhile suggestions -- but they pretty much liked where we were going with the series, and they've had no influence on story.
Since then, we've been feeding them designs, and Kevin Hopps and I have been writing copy for the back of their packaging. We're actually pretty excited about the collaboration.
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